Abstract: Cloud Brokerage is an emerging trend in the broader cloud computing industry. Opinions differ widely about what it means to be a broker and the significance brokers will have on the future of the industry as a whole. The reality is that the brokerage model signals the real potential to commoditize the compute utility, which will climax with the genesis of compute as a tradable commodity like soybeans, oil or minerals. In this four part series I will take a deep dive into the concept of cloud brokerage and connect the dots between the key trends and market demands that will shape a force few in the industry see coming and fewer still are prepared to accept.
Part I: The Analysts Weigh In
The National Institute of Standards and Technology (NIST) has established a working paper on the subject of cloud brokerage, signaling the importance of a movement that is taking shape inside the cloud computing industry as a whole.
The NIST working document describes the Cloud Brokerage success criteria as follows:
A cloud-user wishes to carry out an action on cloud-provider-1 using a federated interface, with no direct knowledge of cloud-provider-1 commands or interfaces. A cloud-management-broker offers the cloud-user a federated interface to multiple cloud-providers through a human user interface, an application programming interface or both. The cloud-user selects desired cloud-provider-1 resources, action and action parameters using the cloud-management-broker interface. The cloud-management-broker collects and marshals the selected action and parameters from the cloud-user‘s selection and issues the desired command to cloud-provider-1 using cloud-provider-1 native interface.
The idea of cloud brokerage warranted enough noise to be covered in detail within the analyst community in 2011. However, depending with whom you subscribe, cloud brokerage has very different meanings. While there has been definite progress on the behalf of the analyst community, I think the potential for what this model could mean for the cloud computing market goes much deeper.
To be clear, I believe the role of what I am calling the “infrastructure broker” will be the most significant movement in the computing industry since the advent of virtualization and cloud.
Before I get into the immense complexities of that statement, let’s take a look a few perspectives from key industry analysts:
According to Gartner research expert Benoit Lheureux, the role of the Cloud Service Broker (CSB) is to “aggregate and add value to cloud services by providing a single point of entry to different types of cloud services.” Gartner goes on to illustrate some key defining characteristics of a cloud broker. According to Gartner, a CSB is a CSB if they genuinely perform:
- Aggregation across VARS and IT Distributors
- Integration with Systems Integrators
- Customization for SI’s and Professional Services organizations
Gartner’s definition of Cloud Brokerage is by far the lightest among the analysts. If you believe Lheureux, Cloud Brokerage is really just the modernization of the IT channel.
451 generally consider the category of CSB a part of broader market called cloud on-ramps. In addition to providing some sort of provisioning technology, CSBs differ “in that they provide a value-added economic function, which matches workloads to the best execution venues.”
While I think 451 only provides cursory attention to cloud brokerage as a concept, the are at least more directionally correct in the sense that they see Brokerage providing a level of sophistication that is unique in the delivery of cloud services – namely the concept of ‘workload matching’.
I think Forrester has done the best job among the research outfits when it comes to taking a seriously deep look at the CSB market definition. Forrester sees the CSB
playing a pivotal role in the future of the entire industry. Analyst Stefan Reid’s taxonomy picture does a fantastic job of identifying the interaction of different players.
According to Forrester, “the simple broker model gains value only by comparing similar cloud provider options and using dynamic provisioning based on the actual spot prices of these resources.” This sounds similar to 451 and Gartner in direction and tone.
But Forrester goes on to elaborate on what they see the as the evolution of the brokerage model. “The full broker [model] goes far beyond [the simple broker]. It uses “cloud bursting” to provide IT users with higher value for a lower price.” Cloud Bursting, Forrester explains, “is the dynamic relocation of workloads from private environments to cloud providers and vice versa.” I’ll admit a slight sigh when I hear the cloud ‘bursting’ term (again), but I think Forrester has a great grasp on the technical role of the broker.
Gartner sees brokering as little more than modern distribution. 451 sees the concept as something they instinctually must cover but the details are hazy. Forrester has obviously put the most thought into their analysis. But the consistent underlying theme within these analysts is that brokerage insinuates a model whereby vendors inserting themselves and their technology between supplier and consumer to provide a layer of transactional value.
The debate and discussion goes much deeper than this and the potential for the cloud broker is much more profound.
In Part II of this post we will take a closer look at the role of the intermediary and who is likely to take up this position in the market.
Building the ecosystem is critical for the cloud to thrive. This isn’t just a prediction for us, it is a philosophy – customers want solutions that are designed, tested, and certified to work together. Recently, the 6fusion ecosystem got even better (and bigger) with the announcement that Network Box USA has been granted Certified Solution status with 6fusion.
For more details, see the announcement here
We are excited to welcome Network Box to the 6fusion family! Stay tuned for more ecosystem announcements from 6fusion as we continue to build out the premier cloud ecosystem for the channel.
I love this time of year because it is one of those rare occasions during the corporate and product development process where creative ideas and concepts designed to stimulate future success enter the entrepreneurial blood stream. It is that rare moment where you have the benefit of an entire year of business fresh in your mind to build upon and an entire new year ahead of you to set new standards and push the envelope of success.
For our company and for the industry, 2010 was a huge year. We completed our Series A round of venture financing, relocated the company to the coveted North Carolina State University’s Centennial Campus and tripled the size of our team. Meanwhile, the industry took meaningful steps toward maturity as mainstream private sector businesses and governments of all shapes and sizes began giving IaaS a very serious look. If 2010 was the year of formal organization, 2011 will be the year of some serious and meaningful growth. Not just for our company and our technology, but for the IaaS market as a whole.
In a post I wrote recently I did my best to explain some of the core characteristics that would be central to IaaS achieving mass adoption as the technology revolution marches forward. While I think it’s very difficult for anyone to offer up accurate predictions for the year ahead of any fledgling market, there are some specific ‘themes’ that I think, as we look back a year from now, will have clearly emerged as bell weather trends in the industry.
To borrow a format from Peter King, one of my favorite sports writers, here are the six things (6 things, 6fusion, get it?) I think I think (for the cloud biz in 2011):
- Hybridization Will Prove Critical to Enterprise Adoption. I’ve been to the edge and back and I have a few words of wisdom to share with my peers about the Enterprise cloud. Unless what you are doing bridges a gap between what exists inside the four walls of the enterprise data center and what might safely and securely exist outside of those four walls you are just another GUI in the Red Ocean peddling the same wares we’ve seen for years. Hybridization is something enterprise buyers will use to separate the crème from the crop in 2011.
- Regional Clouds Unite. The arms race among regional managed hosting providers to beef up for cloud services was evident in 2010. But the silo approach to building up IaaS on a regional basis will prove difficult if not impossible to compete on scale – and it won’t take long to figure this out. In 2011 expect to see the concept of broad-based IaaS federation become a much more prominent theme as owners of regional facilities and compute partner to create scale and increase market size in the quest to truly monetize their resources and compete with the national players.
- The Ecosystem is Bigger Than the Organism. The IaaS industry is beginning to realize that the creation and quantification of IaaS demand is much more important than the creation of supply. Its one thing to have the capability to power or enable the creation of IaaS resources, but it is entirely another to drive revenue and margin to the cloud. The emergence of business ecosystems will be a consistent theme for the coming year because partnering is the key to success in a nascent market. In 2011 you will see more and more eyebrow-raising deals announced based on ‘synergistic’ partnerships – partnerships that drive mutual revenue and margin between companies that are bound by the common interest of leveraging, distributing and powering IaaS.
- It’s All About the Channel. Building a global business tackling one end-user customer at a time doesn’t scale if your business is supposed to compete with the market pioneers. In order to generate a serious outbound push to globalize IaaS the cost of business acquisition will be too high for almost every player. In 2011 IaaS vendors will wake up to the fact that they need help in order to scale revenues and ultimately generate the ROI they are promising shareholders. Queue the channel gold rush.
- Communities Will Emerge. I subscribe to the notion that one day every business in every vertical will consume a form of public cloud – but we are not anywhere close to this reality. Large scale IaaS operated by a trusted third party and made available to a select group of common-interested stakeholders is a concept that has legs. Trust me on this one. Building out community clouds will emerge in 2011 as one of, if not the most important, concepts to help accelerate IaaS adoption.
- A Course Will Be Charted for an IaaS Futures Market. If you don’t subscribe to the notion that the final destination for this ride is a commodity exchange for compute, stop and take a look around. Spot markets emerged in 2010, much to the surprise of many industry pundits. But spot markets, as novel as they are, do not a true market make. The real money and the real opportunity are in futures trading. There are forces at work on this as I type away, and although you won’t actually see compute on a major exchange in 2011, do expect to see this theme to creep it’s way into mainstream IaaS thinking.
Ok, so with the predictions for themes and threads out of the way, I’ll conclude this post with the 6 things I’ll be watching closer than my wallet at a pick-pocket’s convention as 2011 progresses:
- Shifting Big Iron: Companies like HP and IBM have yet to emerge with serious IaaS plays and if you read the tea leaves they won’t any time soon. I’ll be watching to see if any of the whales in the pool make a splash in the IaaS business.
- Processor Plays: Intel made huge moves in the cloud in 2011 and you don’t need your tarot cards out to see where they are going. Anyone know what AMD is thinking these days? I’ll be watching to see if this gentle giant makes any moves that can rival thier kool-aid-drinking-all-in-pot-committed competitor.
- Government Clouds: The GSA announced a major IaaS initiative announcing a schedule of vendors that could be purchased from their schedule. But will these IaaS vendors truly make any money this way? I’m not so sure. My personal opinion is that the money is at a different level of the Public Sector. Can’t wait to see!
- Hypervisor Competition: KVM is rocketing up the relevance chart. No doubt. I’ll be watching to see how VMware plans to keep it’s toe-hold on the hypervisor market as IaaS enablement begins to drive more and more purchasing decisions.
- Network Providers: The accelerated adoption of cloud services will put a big piece of the pie squarely in the hands of the network operators. I will be watching to see how Network operators jockey to position themselves. I don’t think it is a foregone conclusion that operators will follow the lead of companies like BT and DT.
- Disclosure Watch: As more and more private sector orgs make the move to the cloud, the greater the potential that something somewhere is going to go wrong. I will be keeping a watchful eye on key disclosures and cloud failures which could dramatically stunt the industry’s pace of growth.
6fusion’s first webinar of our 2011 series called: “Make your 2011 New Year’s cloud Resolution Now”. I’ll be elaborating on some of these points and drilling down into how service providers can drive new business to kick the session off. Come join the discussion!
New York, Hamilton Bermuda – December 13, 2010 – Meridian Global Fund Services Group, a leading fund administrator, is pleased to announce that it has implemented a managed hosting solution which moves their core IT infrastructure and data into a secure cloud environment.
Meridian has partnered with 6fusion, a leading cloud hosting provider who has developed a consumption-based billing model allowing hosted infrastructure to be billed as a utility through their solution partner network; and Ignition, an international IT managed services provider. 6fusion developed the managed hosting and consumption metering platform for Meridian while Ignition acted as the IT consultant in the set up process and will provide ongoing resources as needed.
“This initiative has significantly improved our scalability as a global fund administrator and has solidified our disaster recovery solution,” said Eric Smith, Senior Vice President of Information Technology at Meridian Global Fund Services. “We now have the capacity to manage our data needs and realize value from improved performance, improved reliability and lowered cost.”
”We are very excited about the strategic partnership with Meridian Global Fund Services,” said Rob Bissett, Vice President, Product Management at 6fusion. “Through 6fusion, Meridian is leveraging a distributed data network that provides access to significant resources and the ability for virtual unlimited scalability and growth. Our utility metered model contributed to Meridian migrating to the cloud.” The 6fusion data centre is a state-of-the art secure facility with SAS 70 Certification.
“We look forward to supporting Meridian’s migration in Bermuda with a 24/7 help desk, quality assurance, managed services, and proactive network monitoring,” said Michael W. Branco, Senior Vice President, The Ignition Group of Technology Companies. ”Meridian has stepped ahead of its competitors by choosing a hosted infrastructure solution and managed IT services allowing them to concentrate on the core competencies of fund administration rather than managing their own day to day IT.” Ignition supports 5,000 plus users in 32 countries.
Raleigh, NC – November 11, 2010 – 6fusion, a company that has developed a system to take control of third party computing resources and create a single utility to meet the needs of the IT Service channel, is the latest company to become a partner on NC State University’s Centennial Campus.
The company is occupying space in the Venture IV building on the research park and technology campus.
“We are delighted to have 6fusion on campus,” said Dennis Kekas, associate vice chancellor of the Centennial Partnership office. “With its background in cloud computing and our research in that area, we think they are an ideal partner going forward.”
6fusion has developed an algorithm that radically simplifies the metering, consumption and billing of compute resources, called the Workload Allocation Cube (WAC). The company also has developed a platform called UC6, which provides a single pane-of-glass user interface for customers to dynamically provision cloud workloads internal or external to their organization.
“We spent a considerable amount of time with the team at Centennial Campus after we completed our relocation to the Research Triangle,” said John Cowan, CEO of 6fusion. “Centennial Campus is not only an exciting, intellectually stimulating place to locate an entrepreneurial venture – it’s also a unique venue that allows us to partner on research and development facilities in a campus atmosphere that is more than just office space.”
6fusion makes iNode computing power available exclusively through IT service providers, independent software vendors and managed service providers. The company uses iNodes to build and launch ‘cloud’ based services to its user communities and customers worldwide. The company bridges the gap between supply and demand of utility computing resources with the company’s software technology called UC6. UC6 is a single console that handles all of the metering and billing of the “infrastructure” and deployment and control of customer “applications.”
In addition to the corporate relocation, 6fusion has also partnered with NC State’s Institute for Next Generation IT Systems (ITng) to develop collaborative research initiatives. ITng is also located on Centennial Campus.
“ITng is a perfect fit for 6fusion’s long term R&D program,” said 6fusion co-founder and CTO Delano Seymour.
When we read about revolutions historically, they are invariably painted as a momentary epoch during which the world blissfully changes forever and where the victors relish in the glory of positive new direction. Granted, revolutionary ideas are often harmlessly hatched in pubs, coffee shops, online groups, and simple meet-ups. But the revolution itself is anything but blissful or momentary. Revolution is about upheaval. And upheaval only brings uncertainty, panic and divisiveness. Revolution is a mess. It’s ugly and unorganized. And the business of it is bloody. If you want to storm the Bastille you better be prepared for bloodshed because the incumbent regime is not going to go down without a fight. And what’s worse, chances are there will be a cadre of competing revolutionists all bent on their own version of the ideal (Lenin, Stalin, anyone?). You need to watch your back as much as you keep your eye on the prize. Trust me on this one.
The technology business is no different. The grass roots movement to shift the way in which IT is delivered – from single tenancy to a multi-tenant utility – has created an intense battle. The specter of IaaS looms large over the IT industry and nobody in the supply chain is truly immune from its impact. You can see it everywhere you look in the business. Lines are being drawn. Alliances are being formed. The existing regime is deflecting and dissecting. And in the quest for customers (you know, those people that ultimately decide our fate) it is getting ugly. Revolutionists and incumbents alike wantonly steal ideas, poach people, shamelessly rebrand (pretty sure even my car dealer sells cloud now), undercut pricing and might even engage in a little espionage as they ruthlessly jockey for position.
So why revolt? Why do we put ourselves through such madness?
It’s simple really. We initiate change because the will of the people (or the market) demands it. Be you a disenfranchised member of the Proletariat that’s had just about enough of your bourgeoisie counterparts or a private sector business that’s had just about enough of hardware and software lifecycle cost the impetus is the same. We simply get to point where the status quo must go (ok, get your sign, we’re about to picket now!).
So how do we know when the technology revolution is over? Essentially, it will conclude when the market rate of adoption topples the existing regime and the floodgates open. Moore calls this “crossing the chasm.” I call this “the reason I get up in the morning.” It’s basically that point on the technology adoption curve that starts the hockey-stick (eh) looking upward slope.
Despite what you heard at the latest cloud conferences (these things look more and more like political rallies lately, don’t they?!?), IaaS is not yet ready for prime time.
Allow me to elaborate.
I see three common characteristics among every technological revolution that eventually gave way to a brand new paradigm in consumer society. It helps to think of these characteristics within the context of something everyone knows. You can pick pretty much any technology, but let’s consider three very different omnipresent exhibits to illustrate my point: The internet, electricity and the automobile.
Characteristic # 1: Global reach. I can transmit email around the world with the click of a button. I can consume electricity anywhere in the modern world. A car is an acceptable mode of transport pretty much anywhere. In order for a technology to achieve the upward slope of adoption it must be able to scale the globe in a uniform fashion.
Characteristic # 2: Technological abstraction. My 80 year old mother can send an email and she has never even heard of IP. I am not an electrical engineer, yet I can use electricity. My car is a complex piece of machinery, but all I really need to understand are a handful of simple instruments to competently operate it. It is impossible for any technology to permeate society if it is not made simple enough for anyone to use.
Characteristic #3: Universal measurement. A kilowatt is a kilowatt no matter where we live. Bandwidth dictates how many IP packets I can transmit as defined by every service bureau. Gasoline universally powers my car and I pay by the gallon/litre. Imagine how difficult it would be if we had to calculate octane levels and put out an RFP to Shell and Texaco before we made a decision to fuel our cars? Where would the internet be if every ISP had it’s own version of a packet? Where would we be if you had to manually calculate volts and amps for every device in your house to guesstimate your electricity consumption?
Now translate this to our very own IaaS revolution:
- IaaS today is regional at best, not global. Can I build a workload and deploy it anywhere I want in the world, from anywhere I want in the world? No. IaaS clouds are being stood up in silos by software peddlers capitalizing on hype and FUD.
- Can the average business user tap into any of the pioneering IaaS platforms and completely self-serve their computing needs? No. Using IaaS is complex and limited only to engineers and sophisticated software developers.
- Can I measure my compute utilization the same way whether I operate it in Chicago, London or Tokyo regardless of the local service bureau? That’s a pipe dream for most customers and even service providers. IaaS metering and billing is painfully done in private sandboxes and vacuums today.
The next phase of the revolution is upon us. As reach, abstraction and measurement become more uniform; more pervasive, simple to use, you will begin to see the light at the end of the path.
Take it from a self-proclaimed revolutionist: Only then will a truly new era of IT delivery emerge.
Integration will help service providers manage their customer cloud systems more simply and easily by centralizing customer information and lower the cost of cloud systems support
Durham, North Carolina – November 3, 2010 – 6fusion, the leading provider of utility billed Infrastructure as a Service (IaaS) for the channel, today announced participation in the ConnectWise Developer Network program. 6fusion will deliver integration between the UC6 cloud platform and the ConnectWise PSA business operating system, offering service providers an integrated workflow and user experience.
The integration between UC6 and ConnectWise PSA will focus on providing integrated workflows and reducing duplication of effort and data by allowing service providers to import customer and user accounts from ConnectWise into the UC6 platform. This will help service providers centralize their customer information, improve the process for keeping customer information up to date and reduce the duplication of effort.
“With the UC6/ConnectWise PSA integration, service providers can drive additional growth and profitability from the cloud by lowering operating costs and improving organizational scalability,” explained Rob Bissett, Vice President of Product Management for 6fusion.
Additionally, UC6 will export all workloads to ConnectWise as managed configurations, which will improve the service provider’s ability to offer their customers exceptional service as well as to include cloud workloads in ConnectWise reports.
“We are excited to be working with 6fusion to provide improved operational support for cloud-deployed workloads,” said Jeannine Edwards, Director of ConnectWise Community. “We are committed to partnering with leading vendors to drive additional value to our community.“
To learn more, visit www.6fusion.com or stop by Booth #422 at the ConnectWise IT Nation 2010 event in Orlando, Florida, November 4-6, 2010.
Contact: John Cowan, 919-917-5150
New release provides an end-to-end cloud management platform for external, internal and hybrid clouds in a single console powered by the Workload Allocation Cube
Durham, North Carolina – October 26, 2010 – 6fusion, the leading provider of utility billed Infrastructure as a Service (IaaS) today announced the general availability of its latest cloud computing platform UC6 Version 3.0. The new release builds on the company’s core utility metering technology and includes a multi-tenant cloud management console, self-service workload creation and management and improved features to help customers orchestrate workload migration to the cloud.
Leveraging 6fusion’s unique metering algorithm – the Workload Allocation Cube (WAC) – the UC6 platform turns the cloud into a billable utility. Users can meter cloud resource usage and either cost allocate or bill based on actual computing resource consumption. Paying for Infrastructure as a Service using the WAC is like paying for electricity by the kilowatt, ensuring customers are only charged for what they actually use and providing improved transparency into cost and resource allocation. “With the release of UC6 Version 3.0, service providers and enterprises now have the tools necessary to turn the cloud into a truly utility based model, regardless of whether they are using external, internal or hybrid cloud services,” said 6fusion CEO John Cowan.
6fusion’s UC6 Version 3.0 provides an end-to-end cloud management platform for internal, external and hybrid clouds. “UC6 3.0 creates a single pane of glass through which enterprise customers, service providers and data center operators can provision and manage compute resources on a global basis,” explained Rob Bissett, 6fusion’s VP of Product Management. Through the UC6 user interface, customers can instantly deploy new cloud workloads to their own private infrastructure or infrastructure that belongs to multi-tenant service providers anywhere in the world.
Another key feature is the Profiler module. Initially released as a stand-alone tool in 2009, Profiler comes fully integrated with UC6 3.0. “Profiler is a critical tool for our business because it unlocks valuable insight into the cost performance of an application, the number one barrier to cloud-based adoption,” said Greg Onoprijenko, Managing Director of Sales for e-ternity Business Continuity Consultants. “Our customers depend on Profiler to help determine and prioritize their cloud migration strategies.”
UC6 3.0 can be deployed to create multi-tenant IaaS or within the private confines of an Enterprise data center. “We believe the future of the IaaS business rests with the capability to seamlessly bridge the business requirements of Enterprise customers with the technical capabilities of service providers,” said Cowan. Phil Santoni, CEO of Net Direct Systems, agrees. “We chose to partner with 6fusion because they built a platform that addresses many of the challenges facing cloud adoption within the Enterprise market,” said Santoni. “Net Direct System’s cloud service strategy is based on 6fusion’s ability to not just meter and bill compute resources, but also safely and securely permit the customer to outsource workloads on-demand to external data centers.”
To learn more about UC6 3.0, try the platform for free, or to get more information about joining the cloud, visit www.6fusion.com.
Contact: info(at)6fusion(dot)com, 888-492-4408
DURHAM, NC – August 23, 2010 – 6fusion, a company that has developed a system to take control of third party computing resources and create a single utility to meet the needs of the IT Service channel announced today that it has raised a $3 million round of venture capital financing. In concert with funding, the company has moved its headquarters to the Research Triangle region of North Carolina.
The $3 million round, which is the company’s first institutional financing, was led by Intersouth Partners, and will be used to add to its senior executive team and expand research and development as the company continues to scale. “6fusion is growing at a fierce pace,” said John Cowan, co-founder and CEO of 6fusion. “Intersouth is an important part of our future and will be a crucial partner in helping to enable our success in what has become a quickly evolving industry.”
6fusion has developed an algorithm that radically simplifies the metering, consumption and billing of compute resources, called the Workload Allocation Cube (WAC). The WAC is the most granular and universal metric for metering and delivering Infrastructure-as-a-Service (IaaS). The company also has developed a platform called UC6, which provides a single pane of glass user interface for customers to dynamically provision cloud workloads internal or external to their organization.
Katrin Burt and Mitch Mumma of Intersouth will join the company’s Board of Directors. “IT managers and service providers are seeking an efficient and simple cloud strategy – one that can allow for the scaling up and down of cloud resources while maximizing ROI,” said Katrin Burt, a partner with Intersouth Partners. “6fusion allows partners and customers to access their resources and manage them from anywhere in the world in a seamless, unified fashion.”¬¬
The company will be temporarily housed at Intersouth’s offices in Durham, North Carolina until it finalizes its new headquarters location.
6fusion considered every major market before deciding to relocate the company to Research Triangle Park. “The Research Triangle has a rich history of strong infrastructure development and a cadre of growing companies, which makes it an exciting place to locate our company,” said Cowan. “As cloud computing continues to redefine IT delivery, we look forward to playing an important role in establishing the Research Triangle as a key location for the industry.”
6fusion is a new venture created by a group of IT professionals to help other IT and telecommunications service providers enter and adapt to the new and profitable world of managed or hosted technology services by co-creating value and providing a single Utility Computing platform from which they can build, launch and license profitable long-term revenue initiatives. 6fusion’s unique, patent-pending technology creates a single unit of measurement for calculating and billing x86 computing consumption for any software application run on any hardware platform. Through a combination of technology, investments and partnerships with world class data centers, 6fusion provides unprecedented ROI and time to market for VARs, MSPs, SaaS Providers, ISPs, ISVs and end customers.
John Cowan, CEO
919.493.6640, ext. 108
Global utility computing enabler 6fusion has partnered with e-ternity Business Continuity Consultants Inc. (e-ternity), to deliver its innovative cloud computing platform and cloud ecosystem for the first time in Canada. 6fusion provide s IT Service Providers (ITSP), Independent Software Vendors and enterprise customers with the ability to access computing resources on-demand in order to “cloud-enable” software applications. The 6fusion ecosystem includes data centers in Canada, the United States, and the Caribbean, and boasts numerous cloud enabled applications that ITSP and enterprise customers can access today. e-ternity, is a Mississauga, Ontario based organization with deep expertise in Business Continuity and Disaster Recovery that provides technology and cloud based solutions that guarantee business continuance to customers in Canada.
6fusion’s software platform, called UC6, takes control of virtualized hardware in the data center and converts it into a compute utility. UC6 leverages 6fusion’s unique, patent-pending algorithm called a Workload Allocation Cube (WAC), which creates a single unit of measurement for metering and billing computing consumption for any software application running on any hardware platform. “The WAC succeeds where other utility computing, cloud computing and managed hosting systems fail.” said 6fusion CTO Delano Seymour. “Paying for compute resources using the WAC is like paying for electricity by the kilowatt hour,” he added. “You have a simple consumption metric and you only pay for what you actually use.”
Under the terms of the partnership, e-ternity will provide the technology infrastructure layer and associated management to support the 6fusion infrastructure node. “The 6fusion offering represents an enormous opportunity for customers in Canada in 2010 and beyond,” said Michael Aaron, e-ternity’s Managing Director of Sales. “We are bringing together some of the most advanced cloud computing technology and respected IT service faculties in the region in order to create a truly unique offering, one that we personally intend to utilize for our rapidly growing business continuity/disaster recovery service,” he added.
The Infrastructure Node will be housed in a fully redundant Tier III data center. The facility provides guaranteed service levels, scalability, and is specifically designed to mitigate the risk of service disruption. The data center is also PCI DSS, SAS70 and CICA 5970 (Type II) audited, ensuring the highest operating levels within the industry.
The 6fusion model enables organizations to access its suite of cloud enabled applications or to move internal applications from in-house IT environment to the ‘cloud’, and access these applications over the internet or private networks in a pure utility pay-as-you-go model. “e-ternity is a highly regarded organization run by proven winners. We are excited to be working with their team to bring new cloud services to the Canadian marketplace,” said Doug Steele, 6fusion’s Director of Partner Development.
Greg Onoprijenko, e-ternity’s Managing Director of Business Strategy, is bullish about the market potential in Canada. According to Onoprijenko, “the attraction to store, access, and process information in the ‘cloud’ is very appealing to many businesses for different reasons, but the one question that persists is whether the cloud is ‘enterprise ready’?’. Clients looking at the 6fusion e-ternity partnership will rest assured that the answer to the question is yes.
Customers and service providers eager to test drive the new cloud platform are invited to visit www.6fusion.com or email info(at)6fusion(dot)com or info(at)e-ternity(dot)ca.